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Exhibit With Us

CMS 2023

Become an Exhibitor

Since 1984, the Classic Motor Show has been the premier annual 'showroom' for hundreds of the UK's leading classic car dealers, service providers, and traders, consistently attracting thousands of dedicated enthusiasts as the season's grand finale. 

This event celebrates all facets of classic motoring, from everyday cherished vehicles to thoroughbreds and prestige marques. Recognising the classic car market's consistent growth and resilience as an 'alternative investment,' the show offers superb sales opportunities for companies providing motoring-based products and services to both trade and consumers, with a range of exhibiting and sponsorship options available to suit every business. 

Become an Exhibitor

Who Attends?

The Classic Motor Show audience is made up of over 70,000 collectors, enthusiasts, car club members and hundreds of people with a passion for the world of classic cars and bikes.

  • 91% Male  
  • Average age 55
  • 70% repeat visitors
  • 30% first time visitors
  • £85,000 Average household income 
  • 73% Own a classic car
  • 62% are Club Members
  • Our 2023 visitors show-related spend is in excess of £25 million, providing excellent sales opportunities.

 

Exhibiting Options

The Classic Motor Show takes over multiple halls within the NEC, Birmingham, with the layout divided into to sections to group traders and clubs into complementary areas. The team will be able to advise where your company/brand is best suited to make the most of those focused on what you offer.

Trade Stands

Trade Stands

Occupying the best locations for constant visitor traffic, trade stands suit companies requiring a high profile presence.

Shell Scheme - a ready built stand for you to 'move in' to and furnish with your branding and products: starting from £285 + VAT per m²

Space Only -  floor space allowing exhibitors to build their entire stand from the ground up: starting from £255 + VAT per m²

Minimum stand size available: 6m² (e.g. 3m x 2m, 4m x 1.5m)

Car Dealers

Car Dealers

Many dealers make this event their annual showroom as car sales are always very strong. Open to Dealers offering quality vehicles at all price ranges.

Dealer Stands - space only plus carpet: starting from £69 + VAT per m²

How much space will I need? 

For average sized cars we recommend 15m² / 5m x 3m per car with the doors open or 5m x 1.7m with the doors closed. Please bear in mind that displaying cars tightly may not be as rewarding as fewer cars with more 'breathing space'. Serious buyers will need to be able to fully access the vehicles.

Restoration Area

Restoration Area

The Restoration Area surrounds the popular Restoration Theatre and is populated by companies offering all manners of restoration products and services; from tools, to trim, plating to painting, for a small job to a full 'ground-up' restoration.

If your company sells restoration products or offers a restoration service, the Restoration Area is for you: starting from £69 + VAT per m²

Minimum stand size: 25m² for product retailers or 6m² for service providers.

Autojumble

Autojumble

The Autojumble is extremely important to this market trading in rare, old parts, books, manuals, badges and a myriad of other items sought out by enthusiasts.

The Classic Motor Show hosts one of the UK's largest indoor Autojumbles and the area is always thriving, delivering superb sales for our regular 'Jumblers'!

  • Autojumble Stands: starting from £215 + VAT per plot
  • Bikejumble Stands: starting from £200 + VAT per pot

All plots are all space only and measure 4m x 2m. 

Classic Trader Village

Classic Trader Village

The Classic Trader Village is designed as a budget option for smaller traders offering classic motoring based products that can not be classified as 'Autojumble'.

This is a market-style area, similar to the Autojumble, populated by new classic motoring products. The Classic Trader Village also presents a superb opportunity for smaller companies not ready to commit to a Trade Stand.

Classic Trader Village: starting from £387 + VAT per plot

All stands are all space only and measure 3m x 3m.

Car & Bike Clubs

Car & Bike Clubs

Each year the show welcomes hundreds of classic car and bike clubs who fill the halls with their wonderful marques. Each and every club, with their members, bring so much joy and knowledge, along with their beautiful vehicles. We aim to represent a broad range of marques and models so visitors can be sure to find their favourites.

CMS25 club applications are now closed.

To be sent information about how to apply for a club stand at CMS 2026, email your club’s details to clubs@clarionevents.com

What our Exhibitors say:

  • "This event brings together so many opportunities for attendees from looking at amazing vehicles to trying new products or finding that man cave item such as enamel sign."
  • "We came we showed we sold it all"
  • "It's better than Beaulieu by the proverbial mile"
  • "My first time exhibiting at the Classic Motor Show so a big learning curve for me. I will go again as I don't think there is anywhere in the UK where you will get so many people involved in the industry in one place."
  • "Undoubtedly an excellent end of season show for all classic car enthusiasts."
  • "Where else do you get 70,000 visitors, indoors, who love the hobby? Best ever CMS."
  • "The organisers think about what the show can do for the exhibitors and then attract the right visitors for them.​"

Enquire about exhibiting 

If you are a commercial company or trader interested in viewing a floor plan, booking a stand or talking to the Sales team about exhibiting or sponsorship options please get in touch with a member of the sales team,

Robbie McBride - Sales Manager
020 4570 5940  |  robbie.mcbride@clarionevents.com 

Helen Morton - Classic Trader Village, Autojumble and Bikejumble Sales ​
07545 160353  |  morvisevents@yahoo.co.uk

If you are a Club interested in taking part, please see details of how to apply in the Clubs section above.

Our Sponsors & Partners

Lancaster Insurance

Headline Sponsor

Iconic Auctioneers logo

Auction Partner

PGVM logo

Logistics Partner

Meguiars

Detailing Partner